A good name should be educational. The best wine names should not only give clues to what is inside the bottle, but also set a mood to let people know if the winery is being clever or serious, fancy or down to earth. Our previous wine names Clos Blanc and Reserve Cuvée did neither. The names were too generic, and the term “reserve” has been so corrupted by bulk wine producers that it is virtually meaningless.
We decided to focus our names on our connections: the Rhône Valley and Châteauneuf du Pape. The Esprit de Beaucastel names, even for people who don’t know Tablas Creek, suggest France, the Rhône Valley, and Châteauneuf. And we’re proud to have the participation of the Perrin family. Beaucastel has long been known as one of the premier estates in France, known for its organic viticulture, its tremendous attention to detail, and, most importantly, its wonderful blends of the 13 Châteauneuf du Pape varietals.
The Beaucastel name also has significant recognition in the market, and if it encourages potential consumers to pick up a bottle and read the back, or to ask a sommelier for an explanation, it has succeeded. So, we’re thrilled to be able to announce the release of the Esprit de Beaucastel and the Esprit de Beaucastel Blanc. These wines take the place of the Reserve Cuvée and the Clos Blanc as our signature red and white Rhône blends.
For our Grenache-based red blend, we chose Côtes de Tablas, reminiscent of the Grenache-dominated wines of the Côtes du Rhône. This takes the place of the limited release Petite Cuvée.
The Tablas Creek tasting room will be open exclusively for our VINsider Club Members to celebrate our Spring VINsider Wine Club shipment Sunday, April 13th. VINsiders are invited to come to one of four sessions (10:30am, noon, 1:30pm or 3:00pm) at which we'll taste the wines in the recent shipment paired with small bites prepared by Chef Jeff Scott. Read More »
The Rhone Rangers organization will make its second annual Lifetime Achievement Award on Saturday, April 5, 2014 to recognize Robert Haas, Partner and Founder, Tablas Creek Vineyard. Read More»
By Robert Haas
March 7, 2014
Congratulations to Jean-Pierre and François Perrin,"Men of the Year" in the current issue of the venerable English wine magazine, Decanter. I cannot think of any French wine family with better credentials. We love them. More »